Katie Wallace of New Belgium Brewing Joins Board of Recycling Reinvented

Katie Wallace PortraitWe’re pleased to share with you the news that Katie Wallace of New Belgium Brewing Company has agreed to join our board of directors, supporting our work on extended producer responsibility (EPR) for packaging and printed paper (full press release below). Recycling Reinvented looks forward to continued engagement with industry stakeholders and leaders such as Ms. Wallace, and we welcome dialogue with other companies and organizations that support or are considering support of the policy of EPR, expected to dramatically increase recycling rates for packaging and printed paper.

Katie Wallace to Join Board of Recycling Reinvented

Recycling Reinvented today announced that Katie Wallace will be joining its Board of Directors.  Katie currently serves as a Sustainability Specialist and self-proclaimed ‘Purveyor of The Good Life’ at Colorado-based New Belgium Brewing, and has been an outspoken proponent of sustainability and recycling for ten years in her work at New Belgium.

Katie’s commitment to support Recycling Reinvented’s work is further proof that the concept of business-driven extended producer responsibility (EPR) for packaging and printed paper is gaining strong momentum in the U.S., and not only among environmentally-conscious companies like New Belgium.

“Recycling Reinvented’s leadership has strong experience in private, public and non-profit sectors, and they are successfully working with national stakeholders to build a coalition to support EPR policies that can truly transform recycling rates of packaging and printed paper in the U.S.” said Katie Wallace. “EPR captures the proven power of business and applies it to an ailing system which has the potential to improve our economy and our environment while preserving long-term viability of necessary resources for business.”

Recycling Reinvented Executive Director Paul Gardner said, “We are pleased that Katie has agreed to lend her wealth of experience and talents to our board.

As we move forward in engaging with additional companies to support EPR policies, Katie’s experience in sustainability, value chains and business markets adds great depth to our board.”

Katie joined New Belgium Brewing (NBB), Colorado-based, 100% employee-owned, in 2004, where she began by putting to use her formal education in Economics and Finance by developing systems, analyzing beer trends and forecasting beer sales.   Being the Sustainability Specialist, she is one of three coworkers dedicated to sustainability. Inside the brewery, Katie helps to set the strategic direction of NBB’s sustainability efforts, engage coworkers in these initiatives, and offer expertise during decision making. She also works to improve sustainability in the value chain and shares insight on New Belgium’s compassionate and successful business model with hundreds of company leaders, researchers, journalists, and students every year. Her passion for cultural innovation, environmental sustainability, human happiness, and life-long learning helped her to move into the role of Sustainability Specialist, which she has held since 2008.

 About Recycling Reinvented

Recycling Reinvented promotes increasing recycling rates of waste packaging and printed material in the United States through an extended producer responsibility (EPR) model. With a diverse group of board members from the nonprofit and private sector, Recycling Reinvented builds a coalition of supporters from the public, private and nonprofit sectors in order to make EPR for packaging and printed materials a preferred method of managing valuable waste.  Recycling-Reinvented.org hopes to be a place where industry, government, and nonprofit organizations can come to find out how EPR works, how it can increase recycling rates, and what will be required to make it work.

About New Belgium Brewing Company

New Belgium Brewing, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, is recognized as one of Outside Magazine’s Best Places to Work and one of the Wall Street Journal’s Best Small Businesses. The 100% employee owned brewery is a Platinum-level Bicycle Friendly Business as designated by the League of American Bicyclists, and one of World Blu’s most democratic U.S. businesses. In addition to Fat Tire, New Belgium brews eight year round beers; Ranger IPA, Rampant Imperial IPA, Shift Pale Lager, Sunshine Wheat, 1554 Black Ale, Blue Paddle Pilsener, Abbey Belgian Ale and Trippel. Learn more at www.newbelgium.com

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